Easy Growth, is
Possible – with a
Strategic Business Plan
Built for Your Business
Welcome to the Grown Ass Business (G.A.B.) Accelerator Case Study
Instead of highlighting a single superstar success story from our group program, we’re showcasing our entire 2024 April cohort to demonstrate how the G.A.B. Accelerator helps diverse businesses achieve results through our proprietary method, working through the 5 key growth departments of a business and building focused strategies.
Discover how the G.A.B. Accelerator guides businesses to their next revenue milestone, replacing the “are we there yet?” question with clear, actionable growth strategies.
This case study is structured as follows:
Feature Story #1
Barry & Shay Kostabi:
watch their interview here
From being on the revenue roller coaster to growing their flourishing fitness business
Before
Barry and Shay joined G.A.B. when they’re business was in a season of famine. They were tired of riding the emotional rollercoaster and wanted guidance.
“We know we’re experts at what we do, but we kept seeing this cycle of lots of clients—and then really big dry spells that send us into panic. We’re living in feast or famine mode.”
After
They were so surprised at how we dove straight into the needle-moving parts of their business—zero fluff! Because of that, they’ve gotten clear on how to run their unique sales cycles, plan for vacations, and redefine their business model entirely for scalable growth. They saw a $35k contract close while working together.
“We’re leaning into the cyclical nature of our business, understanding it, and making peace with it.”
Favorite part of G.A.B.:
“One of the things I love about Celi is her ability to speak the very raw truth that is backed with kindness and care. Celi can give us a kick in the pants, but the kick sends you up—not down! And that is a very very very rare gift.”
~Shay Kostabi
“If G.A.B. was a cereal box, it would say, ‘100% bullshit-free!’ A lot of coaches will give you a thousand videos to watch and hours of homework and I was just so impressed with how we got straight to exactly what we needed.”
~Barry Kostabi
Types of Business Owners and Industries
Who’ve Benefited from G.A.B. Accelerator
- Corporate Consultants
- Agencies
- Therapists, Healers, Coaches
- Boutique SaaS Companies
- Retreat and Event Facilitators
- Brick And Mortar Stores
- In-Person Junk Removal + Reverse Logistics
- Physical Products & E-commerce
G.A.B. is for any business owner who is ready to run a serious revenue-producing business, managed all under one tool.
The Grown Ass Business Accelerator has made business owners just like YOU a Grown Ass Business Owner!
(we call them GABers)
GAB’ers featured in this case study:
- Erika Hand, CEO of Lickity Split Solutions
- Yarim Vega, Social Media Agency Owner and Spiritual Channeling Teacher
- Mikki Wilson, The Dot Connector
- Jessica Sintra, Owner of Portuguese Language School
- Lis Best, CEO of Girls Club Collective
- Brittany Herzberg, SEO and Case Study Copywriter
- Breanna Owen, Email Marketing Expert
- Shay & Bary Kostabi, Founders of Fitness Career Mastery
- Alexandra Granato-Garcia, Somatic Healing Expert and Community Leader
- Christine Wade, CEO of Client Whisperer
- Kathleen Booker, CEO of The Wow Within
- Marielle Fois, Female Empowerment Coach
- Alexandra Howard, CEO of The Zone of Aliveness
- Jane Clark,CEO of Brand Swan
- Jen Liddy, Brand Voice & Messaging Strategist
Feature Story #2
Erika Hand:
watch their interview here
From Reluctant business owner to proud CEO
Before
Erika came in believing she was bad at business. And our goal was to show her how simple and linear business can be—so we’re no longer ruled by limiting beliefs.
“I didn’t think I could add any value to my business because I didn’t understand basic business things—and that was embarrassing to admit.”
After
In a very short amount of time, she realized she was understanding the concepts and was better at a lot of it than her husband. Ultimately, we landed on Erika replacing her husband.
“I affectionately told my husband, ‘I want to fire you.” I want to push a lot of the responsibility off of him and take it on because I feel confident now. And also he was a willing participant! He’s like, ‘Go for it, fire me!’”
Favorite part of G.A.B.:
“Celi makes it ok to ask questions so in the moment people feel like they can ask those questions in front of everyone. That dialogue is more rich and meaningful—it’s not like she’s just reading out of a textbook. It’s unique to everyone, but the concepts are all the same. Everyone feels seen.”
~Erika Hand
Common Problems Before G.A.B. Accelerator
Because CEOs who join G.A.B. Accelerator have various starting points, their “before” can look very different.
Here are the common pain points we see:
- Lack of results from other coaching programs
- Spent thousands without achieving business goals
- Uncertainty about next steps
- Feeling overwhelmed and defeated
- Hitting a growth ceiling
- Inconsistent income (feast or famine)
- Unsure how to reach next revenue milestone
- Struggle to scale beyond six figures
What happens inside the G.A.B. Accelerator
The G.A.B. Accelerator employs a unique, action-oriented approach to business transformation.
Our methodology is based on the following key principles:
We eliminate the confusion and overwhelm often associated with entrepreneurship by providing business owners with clear direction, actionable strategies, and the confidence to implement them effectively.
G.A.B.’s structure and focus on immediate implementation are key factors in achieving rapid, tangible results for participating businesses!
Feature Story #3
Yarim Vega:
watch their interview here
From Overworked and stressed to
Highest Revenue months with a new offer he loves
Before
Yarim wanted to simplify and get his business under control because he was overworked, felt out of control and was frustrated with revenue stagnation.
“I just thought I needed some tuning up, I never realized I could apply your systems to doing what I really wanted to do with my business, and within the time together, I started a new offer I love and that is profitable.”
After
He closed down the part of the business he hated, leaned into one offer, applied all the rules and systems, and two months later is hitting the highest revenue months he’s ever seen ($25K a month).
“I’ve worked with the gurus and no one lays it out this simply! But now looking at it, this makes sense. If you follow the process it will work.”
Favorite part of G.A.B.:
“I’ve paid $30k to be in some of the best Masterminds in the world, with some of the top coaches. I didn’t learn what I learned in this program. I also never received this kind of attention and support. I tell Celi all the time that this program could easily be $5k and it would be absolutely worth it.”
~Yarim Vega
Surprises and Participant Favorites
The ability to use a framework to create profitable offers.
“My offers weren’t profitable and Celi actually had a pricing strategy—a formula—so I could create profitable offers. I’ve been in enough communities and I’ve seen it enough that people arbitrarily pull these abstract numbers that feel good. This was the first time I actually put on paper to pay myself!”
~ Mikki Wilson
The like-minded, kind, and supportive community.
“I remember being in the room with a variety of types of business owners—different industries, backgrounds, income levels, expertise, degrees—yet it felt like we were all on this level playing field. And we were all showing up for each other! I was probably one of the lower income earners in the room—but I never felt less-than.”
~ Brittany Herzberg
Working on business foundations is not only important—it can be fun & simple!
“I was surprised because as someone who does systems and runs all the things for all the people…I was doing things for others, but I couldn’t teach myself what needed to be done for my business. The G.A.B. Tools and systems are very step-based and take you on a journey. You’re gonna get gently pulled through and in the right direction.”
~ Christine Wade
No more hopeless “spinning” out-of-control feeling.
“Having a sense of where to go and what to do in those moments when the spiral of ‘Is it working?’ can be so tempting. It’s been good to have a relationship with my numbers, an understanding of what levers need to get pulled if things aren’t going how I planned in my vision, and the invitation to thoughtfully update, communicate, and get clear on how I’m talking about what I’m doing. G.A.B. is such a great place to invest in yourself, your business literacy, and in your confidence and ability to do the thing that you’re feeling called to do.”
~ Lis Best
The magic that comes from giving it the ol’ college try is pretty powerful!
“There was a whole mental shift I had to do. By the fourth day, I was like, ‘Ok, I’m doing it!’ I got to the hard part and I still wanted to do it. And I still want to do it!”
~ Jane Clark
Get in because the level of support you’re going to get—I doubt you’ve gotten this level of support somewhere else if it’s not 1:1.
“One of the things I enjoyed but wasn’t expecting to get from G.A.B. Accelerator was a high-level overview of different pieces of the business. This is the first time I’ve done my numbers—and it feels good! It feels good to know, to have this level of awareness.”
~ Marielle Fois
I would say, just do it! There’s so many layers to the program. You’re going to discover so much about yourself—and you may even realign yourself to your business like I did!
“I appreciate the awareness you bring around the different departments of business and making sure they’re in sync and they’re all operating in coherence. Our default is to lean into that one place we’re really really good, but that creates those blindspots, which we just keep ignoring until either we feel really burnt out or something really breaks in the business.”
~ Alexandra Granato-Garcia
Feature Story #4
Jen Liddy:
watch their interview here
The importance of being ready to do business differently
Before
Jen Liddy was ready and actively looking for a way to do business differently. She’d been through other programs, but kept hitting the point where momentum falls off.
“I was on this “dreadmill” to nowhere with a dearth of shiny objects in front of me. I got to this point where I didn’t even know what I wanted anymore in my business.”
After
Jen isn’t here for the phony bologna BS. She wanted direct guidance and help sifting through all the information she had swirling in her brain.
“Everything inside the Accelerator was a bespoke build. I learned how to think about my business strategy like an engineer—but I never felt like I had to do anything anyone else in the room was doing.”
Favorite part of G.A.B.:
“I really liked that you could get this done in 4 days. It’s amazing that on the other side of 4 days, I can know what I want, I can know how to get there, and I can have a dashboard that shows me where the holes are.”
~Jen Liddy
RESULTS: Since G.A.B. Accelerator, their
businesses (and they) have grown so much!
These CEOs are making BIG moves in the world!
Here are just some of their wins since G.A.B.
(click the link to see the unique interview) :
- Attracting better-fit clients with more ease
- Profitable pricing and a growth business model
- A clear path to scale and a sense of control
- More ease and joy in life and business
- Newfound passion and energy
- Not being driven by old stories
- A solid business vision and North star
- Taking time off for vacations and family
- A profitable business rooted in passion
…And just so we’re clear—they’ve ALL increased their revenue. 💃
“This sh*t works! And it shows up in so many different facets of my life. Business and personal life are commingled—you can’t separate them.” ~ Kathleen Booker
Feature Story #5
Breanna Owen:
watch their interview here
Lost 2 clients—created & sold a profitable new offer to replace the loss
Before
Breanna was about to lose 2 retainer clients, and as a mom of 4 with a new home—she didn’t know what to do to protect her steady income.
“I knew that a shift for my business was coming. I knew I needed something and I really wasn’t sure what and I was willing to grasp any straw.”
After
She created a brand new profitable offer using what she learned in G.A.B. and sold 2—in just 1 week!
“Celi helped me calm the chaos as well as put a tangible, solid offer in place that’s already working!”
Favorite part of G.A.B.:
“Celi didn’t hold anything back or gatekeep anything. She was just like… this is how it all works! She strung business concepts together in such a beautiful way. Everybody else wants to make it hard and she’s trying to make it easy—which is actually hard because everybody else is telling you it’s easy, but they’re making it hard!”
~Breanna Owen
The True Value of G.A.B. Accelerator
While increased revenue initially motivated these business owners to join G.A.B., they now recognize the program’s true value lies in:
- Peace of mind
- Clear confidence
- Effective strategy and action
These outcomes stem from a systemized, implementable plan that transforms business operations.
The Power of Consistent Action.
Consistent action may be the unsung hero of business success, but with G.A.B. Accelerator, it doesn’t have to be a struggle. We make the process straightforward, enjoyable, and rewarding.
Your Next Step:
Are you ready to simplify your approach and see tangible results in your business? The G.A.B. Accelerator offers a clear path to growth, combining proven strategies with personalized guidance.
Find out when our next cohorts begin here (link to gab page)
Or book a strategy consult to know what the next step is for you.
https://grownassbusiness.com/consult
Don’t let another quarter pass without the tools and support you need to reach your business goals. Join the ranks of successful G.A.B. graduates and transform your business today.
“Have a call with Celi to share your doubts and talk them out with her—just like I did! The fact that Celi didn’t push me at all helped me gain a lot of trust in her.”
~ Jessica Sintra
Up level
your business.
your business.
